If you're in the market for a rugged SUV that can handle any terrain, there are likely two names at the top of your list: the Ford Bronco and Jeep Wrangler. These two off-road legends have earned their strong reputation for adventure, but how do they really compare side-by-side?
This comparison guide will help you understand how the Bronco vs Wrangler stack up in areas like design, performance, fuel economy, and value, so you can make the right choice for your needs.
What Are the Key Differences Between the Ford Bronco vs Jeep Wrangler?
The Ford Bronco and Jeep Wrangler are both capable off-road SUVs, but they’re best suited to different types of drivers. The Bronco is a compact to mid-size SUV that generally delivers a more comfortable ride on pavement, has more interior space, and includes more up-to-date tech features.
On the other hand, the Wrangler is often preferred for its superior off-road performance, especially on more technical terrain, thanks to its rugged setup and wider range of 4x4 options. Both have removable doors and roofs, but according to some Ford Bronco vs Jeep Wrangler reviews, the Bronco’s are easier to take off and store, making the feature more convenient for daily use.
Ford Bronco vs Jeep Wrangler Specs
Design & Exterior Features
At first glance, both have bold, boxy styles that turn heads. However, there are a few key design differences between the Ford Bronco and Jeep Wrangler:
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Removable Roof & Doors: Both have this feature, but the Bronco’s panels are easier to remove, especially over the rear seats, while the Wrangler requires removing the entire rear shell.
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Body Styles: Two- and four-door models with hardtop or soft-top options are available for both vehicles, but the Bronco offers more size variation, while the Wrangler keeps its classic body-on-frame build.
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Ground Clearance: Depending on the trim, both models have great clearance for off-roading. The Bronco has up to 13.1 inches in the Raptor trim, while the Wrangler tops out around 12.9 inches in the Rubicon trim.
Performance & Off-Road Capability
Both the Bronco and Wrangler are built for tough trails, steep climbs, and deep mud. Here's how their off-road features and driving dynamics measure up:
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4x4 Systems: Both come standard with 4WD and advanced systems. The Bronco features G.O.A.T. Modes (Goes Over Any Terrain), while the Wrangler has Rock-Trac and Selec-Trac setups.
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Trail Control: The Bronco includes Trail Control, a sort of off-road cruise control, for better handling on tough terrain. The Wrangler does not have this feature, but it does have a similar system called Selec-Speed Control, which assists in managing speed in low-speed off-road situations.
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Water Fording: Both can handle deep water, but the Bronco generally has a slightly higher, best-in-class water fording depth. It maxes out at 33.5 inches, while the Wrangler tops out at 30 inches.
Jeep Wrangler vs Ford Bronco Fuel Efficiency
If fuel economy matters to you, especially for daily driving, the Ford Bronco has a slight edge in its standard gas-powered setup. It delivers better mileage than the gas-only Jeep Wrangler. That said, the Wrangler does offer a 4xe plug-in hybrid version, which significantly improves efficiency. If you’re looking to cut fuel costs even more or want the ability to drive short distances on electric power, the 4xe is worth a look. But if you’re sticking with a gas engine, the Bronco is the more efficient choice. Here’s how their fuel efficiency compares across engines:
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Ford Bronco 2.3L I4 Turbo:
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20 MPG city / 22 MPG highway
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Ford Bronco 2.7L V6 Turbo
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17 MPG city / 19 MPG highway
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Jeep Wrangler 3.6L V6
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17 MPG city / 23 MPG highway
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Jeep Wrangler 2.0L I4 Turbo
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20 MPG city / 22 MPG highway
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Jeep Wrangler 4xe Hybrid
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49 MPGe
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Up to 21 miles of all-electric range
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Total driving range of 370 miles
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Pricing & Value
While the Wrangler starts at a lower price, its top trim – the Rubicon 392 – can exceed the Bronco’s Raptor MSRP by around $24,000. Here’s how the cost and value of the Bronco vs Wrangler compare:
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Ford Bronco: Starts around $40,990 MSRP (2025 Base Model)
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Jeep Wrangler: Starts around $34,090 MSRP (2025 Sport Model)
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High-End Trims: The Bronco Raptor and Wrangler Rubicon 392 both push into the $77K–$100K range.
Bronco vs Wrangler – Which SUV is Right for You?
The Ford Bronco and Jeep Wrangler are both known for their strong off-road ability, but each brings something different to the table. The Wrangler is a great match for drivers who prioritize tradition and serious trail capability. The Bronco leans toward comfort, modern tech, and day-to-day versatility, without sacrificing rugged performance.
Need help deciding? Stop by our Ford dealership near you at 610 E Perkins Avenue, Sandusky, OH 44870, give us a call at (419) 984-9024, or connect with us online. We’re happy to help you compare both and find the right SUV for your lifestyle.